Guernsey Conservation Herd

The Guernsey Conservation Herd, part of La Société Guernesiaise, came to me at the start of their great ecological initiative. They asked me to create a brand identity and to roll that out across different formats, including a spare wheel cover for their Land Rover.

The herd comprises of a small group of Guernsey steers from local dairy farms. The graze on La Société Guernesiaise’s Nature Reserves and land owned by the States of Guernsey.

Their grazing reduces the dominance of rough grasses and encourages wild flowers and insects populations. This in turn can create habitats for small mammals, bats and birds. Follow the Guernsey Conservation Herd on Facebook here

I loved the natural concept to preserve the land of Guernsey and I was very pleased to get involved.